Turner asked us to produce a bedtime branding block for their pre-school Cartoonito channel using their brand characters. We conceived a set of idents based on the Cartoonitos' dreams, each dream reflecting the character's personality and aspirations.
Following the success of the channel branding work we were asked to create a set of follow up idents for Fairy Non-Bio's sponsorship of the bedtime block. For these we created a variety of scenarios where Bizzie (the iconic Fairy baby) interacted with the Cartoonito characters in a series of fun playful environments.
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